Sean Hannity says a media watchdog is guilty of "liberal fascism" for targeting advertisers on his Fox News Channel show. On Wednesday, one company announced that it would no longer advertise there.
The Chicago-based Cars.com said it had been watching Hannity's show closely and decided to suspend its backing.
Peloton, an at-home cycling company, announced plans on Twitter to stop advertising on Hannity's show.
Hannity has recently come under fire for giving coverage to conspiracy theories about the unsolved Washington, D.C. murder of a young DNC staffer, which Fox News later retracted.
Hannity went on the attack against the organization Media Matters for America (MMFA), which a day earlier had published a list of companies that had run commercials on his show this month.