WASHINGTON (NEXSTAR MEDIA) — President Donald Trump’s unpredictable tweeting has unintentionally fulfilled his promise to create jobs and bolster the U.S. economy, at least in the crisis management sector.
Corporations are beginning to buy “insurance policies” to deal with fallout from hostile presidential tweets that can cost companies billions of dollars in value and revenue.
Trump has launched more than 60 such attacks by Yahoo’s latest count.
Leading public relations and crisis management firms in Washington have begun to offer preemptive insurance policy packages, extending security to corporate clients that fear being broadsided in 140 characters or less.
They don’t recoup clients’ money, but instead offer 24-7 public relations assistance should Trump’s ire befall them.
At one PR firm, leaders “issued a company-wide directive saying that Trump’s tweets should be treated the same way as an earthquake or flood,” reports Axios.