GRAND RAPIDS, Mich. -- A Grand Rapids-based distiller has won a dozen medals in a Las Vegas beverage competition.
Sip Shine L-L-C took home top honors recently at the Fourth Annual Pr%f Awards contest in Las Vegas. Yes, that is how it is spelled, with the percentage sign in "Proof." It produces Sip Shine Moonshine, Kyodie Whiskey and Gannett Peak Whiskey, is the winner of twelve 2022 PR%F Magazine Awards for best brand cocktails.
Judging was done by beverage buyers from 18 states. Sip Shine products earned four gold medals and two silver medals in the "masked" portion of the competition, and six silver medals in the "unmasked" portion.
According to a news release, the Fourth Annual PR%F (pronounced “proof”) Awards Spirits, Wine & Beverage competition winners were recently announced in the January edition of PR%F the Magazine. The judging, by beverage buyers from 18 different states, was held in November at the William F. Harrah College of Hospitality at the University of Nevada, Las Vegas. The judges work as buyers for all types of outlets, including restaurants, bars, casinos, grocery stores, resorts, cruise ships and more.
Out of hundreds of competition entries, Sip Shine products earned four gold and two silver medals in the “Masked” competition and six silver medals in the “Unmasked” competition. The “Masked” designation was a double-blind tasting competition, that focused simply on the taste of the beverage and was based on a 100-point system. Gold medals were given to beverages that scored between 91-95 points. Silver awards were given to beverages scoring between 85-90 points.
The “Unmasked” competition was not only based on taste, but the total package of the product, including art design, theme, marketing, logo, look and feel, and price point.
The Sip Shine beverages that were recognized are:
Masked
• Kyodie Whiskey – Peach – Gold Award
• Kyodie Whiskey – Ravin’ Apple – Gold Award
• Sip Shine – Razz-Berry Shineade – Gold Award
Sip Shine – Shine Berry Sweet Tea – Gold Award
• Sip Shine – Arnold Shiner – Silver Award
• Sip Shine – Watermelon Chillade – Silver Award
Unmasked
• Kyodie Whiskey – Peach – Silver Award
• Kyodie Whiskey – Ravin’ Apple – Silver Award
• Sip Shine – Arnold Shiner – Silver Award
• Sip Shine – Razz-Berry Shineade – Silver Award
• Sip Shine – Shine Berry Sweet Tea – Silver Award
• Sip Shine – Watermelon Chillade – Silver Award
Late last year, Sip Shine relocated its distilling for all brands from Iowa to Michigan, per the news releases. It says Sip Shine products can be found at many area retailers and restaurants, and the company plans to open a restaurant on the west side of Grand Rapids this summer. Sip Shine Moonshine Slushie machines can also be found at various venues including VanAndel Arena and LoanDepot Park, home of the Florida Marlins.
### { photo provided by Seyferth PR}